Initial Spark are a boutique software development consultancy based in Leeds, UK. They work with clients across a range of industries, such as in healthcare for NHS Digital, and in finance for the likes of Capita and Provident.
They have become an integral part of the northern digital scene and are frequently presenting and educating others at events and hackathons. It's highly unlikely that you won't have interacted with a service that Initial Spark haven't played a part in building (if you live in the UK, that is).
I worked with their founders (and brothers), Sandeep and Tal, on long-overdue brand refresh. The brief was simple: to reflect their approach when solving problems for their clients.
The end result was an identity that was bold, sharp and professional.